|
Monthly
Newsletter - HTML Format
|
|
Internet World Stats News
|
|
Number 023 -
October, 2006
|
|
|
Social Internet Networks
|
|
Table of Contents
|
Editorial
October went by so fast that we didn't
publish this newsletter issue on time. Sorry for the omission.
Last month, however, we did do some things right and we were
rewarded with an increase in our page rank. Thank you dear
Google.
Other actions accomplished were to improve the look of the web
pages of the All About Market Research web site, changing the background color. The next thing
done was to create a new web page for social networks featuring a new design that we hope you will find
more esthetic and pleasing to the eye.
Another thing we did was to install a visitor counter on the IWS
home page. During October, 2006 over 21,000 visitors, from 164
countries, landed on our home page. The map and location of each
country of origin may be seen by rolling over the
corresponding flag with your mouse. Your feedback on all these design
changes will be appreciated very much.
This newsletter is sent only to subscribers who have opt-in. If
you no longer wish to receive this free original market research
information, please unsubscribe by following the instructions at
the bottom of the newsletter.
|
|
|
Internet Social Networks
Initially everyone thought MySpace,
Facebook and the whole social network scene was a nothing but a
fad. Advertising on social networks, however, has become the top
priority for online marketers. In 2006, advertising on US social
networking sites rose to $350 million, and for 2007 it is
expected to hit $865 million, almost a three time increase,
according to the market research firm eMarkerter. By 2010,
eMarkerter estimates that spending will reach $2.15 billion.
Other research firms share this optimism. In September, RBC
Capital markets said that MySpace might be worth $15 billion in
three years time. Social networking sites have steadily attracted
more people this year, according to Nielsen/NetRatings. However
some researchers talk about burnout on social networks. It's
totally natural: there's no way that people are going to continue
to keep so many profiles going on so many different networks.
Between August and September, traffic to almost all popular
social networking sites fell: MySpace's audience dropped from
49.2 million to 47.2 million; Facebook from 8.9 million to 7.8
million; Microsoft's Windows Live Spaces from 8.2 million to 7.8
million. Although those losses could be attributed to students
returning to school, the decline also comes as an increasing
number of sites compete for attention and the newness has begun
to fade. Networks have limits too. Another dot com bust?
^ top of
page
|
Internet Data for October,
2006
Here is a report of statistical Internet
data condensed in a practical downloadable pfd document, that you
will surely find of interest.
Key data content of this
report:
+ Internet World Stats for September,
2006
+ Latest Search Engine searches per day and per month.
+ United States Local Search stats by Site for July, 2006
+ Browser statistics for 2006, month by month.
+ Monthly Operating Platform Stats for 2006.
+ Search Engine Market Share for July, 2006.
+ United States Retail e-commerce Statistics 2000 to 2006.
Click here to get your pdf copy of the October 2006 Internet Data
Report
^ top of
page
|
Internet Market Research
Resources
BBC and Internet World Stats
How to make the web go worldwide is the title of this nice
article appearing in the BBC website, based on data from IWS and
authored by Darren Waters. Click here to read the
article.
New Internet and Technology News Aggregator
With so much news and so little free time, everybody is pressed
for better productivity tools. Here is an interesting tech news
aggregator we just found. Coverage is driven by a mix of industry
insiders, passionate independents, and established journalists.
So Techmeme gets the story no matter where it appears, and often
days before it hits major sites. Give Techmeme a try.
comScore Press Releases
comScore maintains massive databases that provide a continuous,
real-time measurement of the ways in which the Internet is used
and the wide variety of activities that are occurring online,
based on more than 2 million consumers who have given comScore
permission to confidentially capture their browsing and
transaction behavior, including online and offline purchasing.
For market release briefs read comScore press releases.
That's all for today. Will contact you soon with more
updates.
Best regards to all readers,
Enrique de Argaez,
editor and webmaster
www.internetworldstats.com
Internet Marketing Research
|
About this newsletter:
IWS News is a monthly opt-in newsletter about Internet
marketing research, published for subscribers by Internet World
Stats. To update your personal free opt-in subscription, update
your address, or to unsubscribe, send this email form indicating your name, email address and your
instructions.
www.InternetWorldStats.com
Copyright © 2001 - 2006, Miniwatts Marketing
Group. All rights reserved worldwide.
|
